Industry news
  • Hardware in office furniture

      The concept of "hardware" is a popular saying, and the standard classification should be divided into two categories: ferrous metals and non-ferrous metals.  The ferrous metal parts in office furniture mainly refer to iron products, which have the following advantages: deformation resistance, high strength, good wear resistance, high hardness, low price and long life. It is a carbon ferroalloy, which is divided into high-carbon steel, low-carbon steel and medium-carbon steel; It is divided into several categories: round pipe, square pipe, angle iron, and steel plate. Round pipes are mainly used for chair products; Square tubes are used for beams and brackets; Steel plates are mainly used for baffles, screen panels, pendants, supporting arms, metal cabinets, doors, etc.  Disadvantages of steel products: easy to rust, heavy volume, afraid of moisture The methods to solve the above defects include electroplating, spraying, blackening and bluing treatment.  Hardware plus

  • Selling tips for office furniture

      In the furniture industry, the sale of office furniture is more difficult than other furniture, because the audience of office furniture is relatively small, but if it can be successfully marketed, the transaction amount is also beyond the reach of other furniture. Therefore, for the office furniture industry, the most important thing in the business process is to master the sales skills.  There are many elements involved in the sale of office furniture, such as pre-sale, after-sale, users, managers, etc., for example, when enterprises buy office furniture, CEOs are most concerned about the cost of furniture, durability, reliability and whether they can provide convenient maintenance services. But for employees, the comfort of use and the aesthetics of placement may be their first consideration.  7 tips for office furniture sales Therefore, office furniture sales are often

  • Now * public furniture marketing strategy

      1. The brand strategy of furniture enterprises The brand benefits of China's office furniture enterprises should be gradually enhanced, and the brand of furniture should be launched, so that enterprises can better promote products and drive marketing with brand promotion.  (1) Furniture enterprises must have independent intellectual property rights, incorporate intellectual property rights into brand strategy, and must have their own trademarks and operate independently;  (2) Investment in scientific research should be increased, emphasis should be placed on the combination of theory and practice, continuous promotion of technological innovation, emphasis on product development and design, continuous injection of fresh blood, and maintenance of brand vitality;  (3) We should attach great importance to quality, furniture quality and service quality, because the essence of the brand is quality, and a good brand means a guarantee of high quality;  (4) To accurately position th

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